• Katrina McCarter

    Founder & CEO/Marketing to Mums

  • Katrina McCarter is a marketing strategist and advisor who specialises in helping businesses sell more to Australia’s most powerful consumer, mums. An award-winning businesswoman and mother of three, Katrina has 18 years’ sales and marketing experience. In 2011 she founded online shopping website for mums, Bubbler.com.au which she grew to a community of 150,000 before selling in 2016. Katrina is the author of bestselling business book Marketing to Mums, is a regular contributor to business media and has featured on Channel 7 and the ABC and in The Age and Sydney Morning Herald, and was a finalist in B&T’s Women in Media Awards.